by Jane Harrad-Roberts | May 4, 2026 | B2B, Hospitality/Food & Drink, Industrial/Engineering, IT/Telecoms, Luxury/B2C/Other, Professional Services, Property/Housing, Startups
Four Big Bold Business ideas to take you into new universes. 1. Geotargeting. Also known of as location-based marketing, it offers customer data in real time. 90% of smartphone users will have location services turned on—giving marketers the ability to track every... 
by Jane Harrad-Roberts | Apr 2, 2019 | B2B, Hospitality/Food & Drink, Industrial/Engineering, IT/Telecoms, Luxury/B2C/Other, Professional Services, Property/Housing, Startups
All business websites need to stick to rules set out under UK and EU law, regardless of whether the site is used for e-commerce. They need to address such things as: Registered information. For a UK registered business, the website must display company details, either... 
by Jane Harrad-Roberts | Dec 10, 2016 | B2B, Charity, Events, Hospitality/Food & Drink, Industrial/Engineering, IT/Telecoms, Luxury/B2C/Other, Networking, Professional Services, Property/Housing, Startups
Shortlisted for two awards recently, Marketing PRojects is celebrating managing director Jane Harrad-Roberts as Northern Ambassador of the Year and being one of three finalists in the Consultancy of the Year category. The CIM Northern Awards celebrated the insight,... 
by Jane Harrad-Roberts | Dec 30, 2015 | B2B, Comms/Content/Multi & Social Media, Events, Hospitality/Food & Drink, Industrial/Engineering, IT/Telecoms, Luxury/B2C/Other, PR, Professional Services, Property/Housing, Startups, Startups, Strategy/Research, Video
Triple celebration at Chester and London consultancy Marketing PRojects. Three local account wins with the launch of The Cheshire’s new fitness suite and studio on January 9th and IWillStrive.com, designed to help anyone succeed with their New Year resolution. Also... 
by Jane Harrad-Roberts | May 2, 2015 | B2B, Hospitality/Food & Drink, Industrial/Engineering, International/exports, IT/Telecoms, Luxury/B2C/Other, Professional Services, Property/Housing, Strategy/Research, US Market
A new set of customer service rankings suggests that US brands outperform British brands on just about every measure and across most industries. In fact, the top ten US brands scored the highest number of points in the Western world. Each business was measured against... by Jane Harrad-Roberts | May 1, 2015 | B2B, Events, Hospitality/Food & Drink, Industrial/Engineering, IT/Telecoms, Luxury/B2C/Other, Professional Services, Property/Housing, Strategy/Research
1. Success comes to those who work exceptionally hard, have a passion for their business they can communicate and are in the right place at the right time (by design). 2. Change is inevitable. Embrace it, learn and adapt. 3. Keep your friends close and your colleagues... 