by Jane Harrad-Roberts | Apr 2, 2019 | B2B, Hospitality/Food & Drink, Industrial/Engineering, IT/Telecoms, Luxury/B2C/Other, Professional Services, Property/Housing, Startups
All business websites need to stick to rules set out under UK and EU law, regardless of whether the site is used for e-commerce. They need to address such things as: Registered information. For a UK registered business, the website must display company details, either... 
by Jane Harrad-Roberts | Oct 19, 2018 | IT/Telecoms, Strategy/Research
Although not strictly marketing I’ve been fascinated by this as an ex-engineer turned marketer for a few years now. Here is a tool, half way down this page to help you find out, courtesy of Time and McKinsey, together with more information on the subject I... 
by Jane Harrad-Roberts | Apr 27, 2017 | B2B, Hospitality/Food & Drink, Industrial/Engineering, IT/Telecoms, Luxury/B2C/Other, Professional Services, Property/Housing, Startups
So I was looking for some Big Bold Business ideas to take you into new universes. 1. Geotargeting. Also known of as location-based marketing, it offers customer data in real time. 90% of smartphone users will have location services turned on—giving marketers the... 
by Jane Harrad-Roberts | Dec 10, 2016 | B2B, Charity, Events, Hospitality/Food & Drink, Industrial/Engineering, IT/Telecoms, Luxury/B2C/Other, Networking, Professional Services, Property/Housing, Startups
Shortlisted for two awards recently, Marketing PRojects is celebrating managing director Jane Harrad-Roberts as Northern Ambassador of the Year and being one of three finalists in the Consultancy of the Year category. The CIM Northern Awards celebrated the insight,... 
by Jane Harrad-Roberts | Jun 13, 2016 | B2B, Comms/Content/Multi & Social Media, Events, IT/Telecoms, PR, Professional Services, Startups, Strategy/Research, Video
After another successful Marketing Masterclass, some of our attendees kindly let us know how useful they found the event. Check out the video below to view their comments. For more information about future Marketing Masterclass’s please visit our Marketing... 
by Jane Harrad-Roberts | Jun 1, 2016 | B2B, Comms/Content/Multi & Social Media, Events, IT/Telecoms, PR, Professional Services, Startups, Video
Cheshire businesses are being invited to join Marketing Masterclass coaches, Jane Harrad-Roberts FCIM and Mia Tan of Marketing PRojects at a free breakfast and morning seminar on 7 June in the Innovation Centre at Sci-Tech Daresbury. The seminars offer businesses...