News
Managing Digital Risk in Professional Firms
Jane has been involved with the Managing Partners’ Forum* for over 16 years, finding it a useful benchmark for business related to partnerships and in particular the legal sector. The Forum knows the power of surveys and regularly conducts or highlights great survey...
May the 4th be with you – ‘Star Ways’ to win business!
Four Big Bold Business ideas to take you into new universes. 1. Geotargeting. Also known of as location-based marketing, it offers customer data in real time. 90% of smartphone users will have location services turned on—giving marketers the ability to track every...
Building Sustainable Developments
Looking through all the notes I’ve made during 2025 at events attended or conversations with professionals in the development and construction sectors, I’ve put together my thoughts on ‘How to build a thriving neighbourhood’. Pride People need to feel proud about...
Events for 2026: Sustainability, Hints and Tips
Delivering or gaining that ‘wow’ factor with events gets harder and harder each year, everything is about Quality over Quantity in the events we attend or run. Time is precious and every event is a means to an end – real connections, new understanding and resulting...
Seasonal off-the-shelf elf jokes for Christmas
Some 'off-the-shelf' elf jokes which might be good for your 'elf': Why does Santa go down the chimney on Christmas Eve? Because it 'soots' him What do you drain your carrots with at Christmas? An advent colander Why did the turkey join a rock band? It already had the...
On the Eve of COP30 – Are we getting the messaging right for maximum impact?
Conference of the Parties 30 (COP30) will tell us we've passed the milestone on the 1.5C global warming limit. 'So what' some will say. Global warming sounds great to some trying to keep warm, but the language we should use should be stronger and more urgent; climate...
Marketing Effectiveness
According to the Incorporated Society of British Advertisers: "Marketing effectiveness is measured by how well a company's marketing strategies increase its revenue while decreasing its costs of customer acquisition." Marketing budgets are under pressure to perform,...
LinkedIn Outreach – what’s right for you?
LinkedIn outreach is the process of reaching out & connecting with potential customers & prospects over LinkedIn. It’s great for adding to your professional network, offer products and services and building rapport. LinkedIn outreach is one of the most...
Lessons for Business from UEFA Women’s EURO 2025
Viewership, revenue and prize money for Women's football is reaching new heights spurred on no doubt by the interest generated by the Lioness win yesterday in Switzerland. Can business learn from this? The Lionesses reached a third consecutive major final in a row,...
Managing Partners’ Forum delivers
Jane has been involved with the Managing Partners' Forum* for over 15 years, finding it a useful benchmark for business related to partnerships and in particular the legal sector. The Forum knows the power of surveys and regularly conduct a quarterly survey typically...
Thank you so much to Marketing PRojects for an outstanding production of our first marketing video. The team completely understood what we were looking for from our first meeting and throughout the process. Mark and Jane have been pleasure to work with and we’ve received excellent feedback from our guests during the filming too. They delivered to the standard which compliments our brand perfectly and demonstrates what we do. The Wine School of Cheshire is looking forward to a long term relationship and many exciting projects to come.